Sponsor FAQs

How can I support Austin ALA?

Each year our Chapter offers sponsorship opportunities that cover a full calendar year. These opportunities are offered in the form of packages at varying price ranges. Packages will include items like: attendance at monthly lunches, attendance at social events, newsletter advertising, website listing, access to membership list, exhibit space at our Annual Legal Expo. Out of fairness to all interested companies, both new and existing business partners, the annual packages are the only opportunities to support each year. An email is sent in late October or early November announcing that registration is open and each package is available on a first come, first served basis. If you would like to be included on the list to receive annual sponsorship information please email Ana Helton, Business Partner Relations Committee Chair at:ahelton@r-alaw.com

The Chapter used to have a la carte sponsorship options. When/why did this change?

In 2008 we noticed that our business partner relationships were not efficient and were not being utilized to their full potential. First, our major fund collection was happening in August but most of our Chapter’s expenditures and financial commitments occur from March through July. So, basically, we were spending money before we made it each year. At the same time our committees were not working as a cohesive unit in communicating available opportunities to our business partners. It wasn’t fair and was not beneficial to all parties. After examining how other ALA Chapters across the country operate, we voted to go to Annual Sponsorship packages. Now each year we plan ahead and list out all of the functions for the year. We then have packages with commitments that are organized and are easily communicated among all of the Board Members

Can I sponsor a lunch or a Happy Hour without buying an Annual sponsorship?

Unfortunately, no. Sponsorships of all of our events are already built into the annual packages. If you are interested in supporting the Chapter and the sale of the packages has already passed for the year, you should sign up to receive notification when the next year’s registration is open. To sign up please email Ana Helton, Business Partner Relations Committee Chair at:ahelton@r-alaw.com

Can I attend the Legal Expo without buying an Annual Sponsorship?

Unfortunately, no. Booths for the Legal Expo are included in the annual packages. If you are interested in supporting the Chapter and the sale of the packages has already passed for the year, you should sign up to receive notification when the next year’s registration is open. To sign up please email Ana Helton, Business Partner Relations Committee Chair at:ahelton@r-alaw.com

Who are your members and what are their responsibilities?

Our Chapter has approximately 90 members and almost all of them are considered Regular Members. Regular Members are full-time legal administrators or support managers employed in a private law firm, legal service clinic, corporate legal department, university legal department, governmental legal agency, court system, charitable legal agency or some other organization engaged primarily in the practice of law. Our Chapter members represent approximately 75 law firms with offices in the Austin area. The firms range from small (1-10 attorneys) to large (100+ attorneys). Some firms are based solely in Austin and others have offices in other parts of the country. 95% of our membership reports that they have at least some influence on buying decisions when determining which business partners to use.

Can I use your Chapter's logo on my website/brochure/printed material?

Unfortunately, no. Because we are a not-for-profit group whose membership is primarily in one industry we fall under strict anti-trust guidelines. At the heart of these guidelines is to make sure that we aren’t showing favoritism to companies and that we aren’t endorsing one company over another. You are free to promote your sponsorship of our Chapter but please make sure it refers to the year(s) you have sponsored and does not give the appearance that you are a preferred sponsor. For example you could say: “Austin ALA 2015 Bronze Business Partner.”

When is the Legal Expo?

Historically the Legal Expo has been held on a Thursday in mid-August. The date is determined each year by a number of factors including: hotel pricing and availability, the scheduled dates of other ALA events and the schedules of our committee members. Business Partners are notified of the date as soon as a contract is signed each year.

How many people are going to be at the Expo?

If you are interested in becoming a Business Partner but have additional questions, please review Frequently Asked Questions, or contact Ana Helton, Business Partner Relations Committee Chair at: ahelton@r-alaw.com

http://www.alanet.org/resourceforvendors/FAQs.pdf